Final Decision!

Yussss! after being under the pressure of just making a damn decision! a lightbulb finaly clicked on and after a quick one on one with tutor I have a clear direction of where I'm heading.

So the final idea is to create a series of six products (yes products! not cards). I have chosen six common products that will be relevant to a larger range of people:

1. Toothpaste
2. Body spray
3. Shampoo
4. Body Wash
5. Antiperspirant
6. Sanitiser

To package the items I will do the obvious thing and make a make-up bag (it will have to be transparent in order to display the labels). My initial idea was to create labels that resemble existing products and therefore target brands directly, but there is a slight problem with that idea. Copying text and layout style of an existing product leaves no room for me to be typographically creative. So after discussion to resolve the problem I am going to create my own brand. As the products will only be small I was reminded of cosmetic travel packs.

So that's what the plan is. Create six product labels to place over six mini sized packages (shape depends on what the actual product is). My specific brand will be spread across each of the products and the information on the back will be about the toxic ingredients inside the product, what it does, what to look out for that might also be in similar products and information on how you can make a difference to the cosmetics industry in New Zealand.

The six products will then be displayed in a transparent (probably branded also) make-up bag.
eg.

Next I need to figure out the exact content I'm going to use on each product. I can begin designing a label in home time.